Why Google Business Profile(GBP) ?
Google business profile is in my opinion one of the most underrated tool hardly made use of by local businesses Consider some of these stats to really understand the value of optimizing your GBP: - 46% of all Google searches have local intent - 76% of people who search locally on smartphone visit a business within 24 hours - 78% of local mobile searches lead to an offline purchase - 56% of GBP interactions result in a website visit - 94% of GBP calls happen on business working days - GBP contributes to 50%+ of traffic for local businesses (according to worldmetrics) - 88% of consumers trust online reviews like personal recommendations All of the above stats prove GBP as one of the most effective ways to drive traffic to your local business wether its to book appointments, drive footfall or to get calls. P.s most businesses in my opinion, don't even put any efforts in the GBP, hence its easier to outrank competitors P.p.s i'll be showing you all how to do that at home with just your phone/laptop