Becoming the Magnet - Messaging That Converts (Part 1: Story)
Before we get to that, a bit of an announcement... @Dagmar Schult will be hosting another Creative AI Training next Tuesday @11AM EDT. She will be introducing an amazing social media messaging tool called Manychat. This tool can be an awesome addition to your social media flow. Please find the zoom link in the Calendar. FYI - I will be moving the Live Q&A Calls during these days to 10AM EDT. I will make a separate post about this soon! Ok, now to the messaging... This is an interesting topic, to me. Most marketers and biz gurus will tell you that you must have the proper messaging for your content to get people to move into action. But they don't tell you how to do it or what to say to achieve it. That's because it has nothing to do with what the words are and has everything to do with who is saying them. Take Alex Hormozi or Dr. Joe Dispenza. If you said the same thing as they did, you would see that nobody would take you seriously. Why?š¤ Because you hold zero presence and authority to that message. So, how do you get presence and authority? Simple answer... repetition. There's a bit more to it than that, like identity & beliefs, but you get that clarity with repetition, as well. Most of the people that you see that are "big time" started with nobody knowing them and for weeks, months, and years told their story. Some without selling a single thing! People watched as their story unfolded and became vested in their life and what they were building. Then when they offered something that could help people, people bought it. Not only because they offered an outcome they desired but because it was being offered by someone that they resonated with and knew enough of their journey that they would be the best person to get it from. So how do we get to the point of authority and presence in what you are meant to give to the world? The truth is that there's no quick way to do this. People need to get to know you, the real you. Not just the sparkly parts, but the dark parts, too. This is what being a Soulpreneuer looks like. Your voice is your power and people will find comfort in it. Have patience.