A questions I discussed in a networking call just now. Interesting question...And actually a lot of interesting questions that it hides!
Our take: Step 1 is to figure out what someone actually wants to know when they ask you this question. Do they want to know how you can serve them? Help them? What you sell? If you can/want to collab? If you're competition? What they can learn from you? What they can copy? Or...are they just curious to hear what you do?
So...my question now:
What is it that you do? 🧐