A marketing agency was drowning in client demands.
I hacked together a simple bot to take the load off.
What it does?
👉 Generates short-form content ideas
👉 Writes captions
👉 Schedules posts across multiple accounts
Nothing fancy. Just solving a headache.
But here’s the twist…
Other agencies saw it. They wanted in.
Now? It’s a micro-SaaS running 24/7 for 12 agencies.
I don’t touch it.
It just works.
And the subscription payments land every month.
From one problem → to a system → to a business.
The craziest part?
I never planned to build a SaaS.
It happened because I solved my own problem first.
Sometimes the “little tool” you build to make your life easier…
…ends up becoming the thing everyone else wishes they had.