My Thoughts About Motivated Leads… Especially for Anyone Struggling Right Now 🔥
I’ve been paying attention to a lot of conversations here, and one thing I keep seeing is how many wholesalers are struggling to find truly motivated sellers. Trust me, I know that feeling. There was a time when every lead looked cold, every seller felt uninterested, and every conversation felt like a dead end. It wasn’t because I wasn’t working… It was because I didn’t yet understand how motivation really works in this business. Closing 33 personal deals this year opened my eyes to something deeper. Motivated sellers are not rare. They’re not hiding. They’re just harder to recognize when you don’t know what to look for. Here’s what changed everything for me: • Some of the best deals start as “cold” leads. A seller who sounds uninterested today might be the same person calling you back in two weeks after a life shift. This is why consistent follow-up matters more than any script. • Most wholesalers talk to the right sellers but miss the real conversation. When you slow down, listen, and ask the right questions, motivation reveals itself. People open up when they feel understood, not pushed. • Your system matters as much as your effort. If your list pulling is random, your CRM is messy, or you’re not tracking your pipeline… you’ll miss motivated sellers without even realizing it. • Motivation is tied to trust. Many sellers don’t trust easily, especially when they’re dealing with stress, pressure, or uncertainty. The person who earns their trust first is the one who gets the deal. Here’s the truth that took me a long time to learn: You don’t need thousands of leads. You need the right leads, a real structure, and a way to guide sellers through whatever situation they’re dealing with. I see a lot of people in the community struggling right now, and I just want to say this: You’re not failing. You’re not doing it wrong. You just need a different approach one that focuses on people, not just numbers. If you ever want to talk about how to identify real motivation,