Squarespace and SEO in 2025 – Does It Actually Matter?

Elwyn Davies

Feb 19 • SEO

A lot of business owners ask: “Is Squarespace good for SEO?”

Short answer: Yes.

But the truth is, your platform is not the most significant factor in your Google rankings.

If you want real SEO results, here’s where to focus:

➡ Content Quality – Write useful, relevant content. No fluff.

➡ Consistency – Regular updates matter more than platform choice.

➡ Backlinks – Getting links from trusted sites boosts credibility.

➡ Site Structure – Simple, easy-to-navigate pages win.

➡ Mobile & Speed – Your site should be fast and work on all devices.

So, is Squarespace “bad” for SEO?

No. It has built-in SEO tools, mobile-friendly design, and decent speed. It’s not the tool, it’s how you use it. You're wasting time if you spend hours debating platforms instead of publishing content and building links.

👀 Thoughts? Are you using Squarespace, or do you prefer something else? Drop a comment. 👇

If you are looking to tighten up your Squarespace SEO, we recommend you give SEOSpace a try via the free trial, it is the best in the business for this particular website builder:

https://www.seospace.co/?via=pixelhaze

(We get a commission if you decide to move on to a paid plan, but won't be offended if you don't 😊)

Cheers,

Elwyn

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