How to reduce likelihood of your email becoming spam
If you plan on sending cold emails to clients (which I recommend) unfortunately some of the emails will end up in Spam.
There are a few ways to reduce the likelihood, one of the things which makes a big difference is DKIM (DomainKeys Identified Mail). This essentially verifies that the email is coming from a trusted domain and prevents spoofing.
I would highly recommend setting it up with your domain (you'll need to enquire how to do it with your providers) takes 5 minutes.
Then use this website, it will read your email and tell you how likely it is to be deemed spam
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Melvin Asare
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How to reduce likelihood of your email becoming spam
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