About a year ago, I broke up with social media.
Well... mostly. ๐
Before that, I was on again.
Off again.
Always wondering if I should be posting more.
Creating more.
Trying harder.
Eventually, I decided to go all in on email marketing instead.
Not because social media is bad...
But because I wanted to build something I actually owned.
There's just one problem...
If you're going to rely on email marketing, you need people to email. ๐
Which meant I had one very important job:
Grow the damn email list.
That's when everything shifted.
Instead of spending all my energy trying to beat the algorithm, I started focusing on getting in front of other people's audiences.
๐ค Speaking in summits.
๐ฆ Participating in bundles.
๐๏ธ Guest podcast interviews.
๐ Building relationships.
Because every collaboration introduced me to people who probably never would have found me otherwise.
That mindset changed everything for me.
Now, my content has a job...
But my collaborations help new people discover it.
If you're trying to rely less on social media too, I highly recommend checking out Email Marketing Skool by (affiliate link). It goes hand-in-hand with what we're building here because once you decide email is the priority... the next question becomes: How do I consistently grow my list?
For me, collaborations have been one of the biggest answers.
๐ฌ I'd love to know...
Are you still relying mostly on social media, or are you intentionally building your email list too?