Once upon a time, businesses would cram city names and services into every sentence thinking it boosted rankings. Example: “Best Salt Lake City plumber in Salt Lake City for Salt Lake City plumbing.” 🙄
Here’s the truth today:
- 🚫 Google’s algorithm recognizes keyword stuffing and may penalize your site.
- 🧠It creates a poor user experience—people won’t trust content that looks spammy.
- âś… Local SEO works best when keywords are woven naturally into titles, headings, reviews, and your Google Business Profile.
👉 Focus on authenticity: write for humans first, search engines second. When your content flows naturally, Google rewards you—and customers trust you.