Everyone keeps asking me: "Does SEO still work in 2026?"
So I ran a live test. Here's what I found. ๐
I went to Google. Searched "locksmith Dallas" โ one of the most competitive local niches in one of the biggest cities in the US.
No AI overview showed up.
Just ads. Map pack. And organic results.
80% of the search volume for local services is STILL going to organic and maps.
Not ChatGPT. Not AI overviews. Not Bing.
Then I took one of the guys ranking organically โ AJ Locksmith โ and threw him into Ahrefs.
Here's what I found:
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Ranking for 200 keywords
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1,000 people landing on his website every month โ organically
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10% call rate = 100 calls/month
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Average locksmith job = $150
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40% close rate = 40 customers
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40 x $150 = $6,000/month in revenue
He'll pay you 10โ15% of that.
That's $600โ$900/month. From one website. In one city.
Now multiply that by 5 cities.
And here's the kicker โ when I searched ChatGPT for "best locksmith in Dallas"...
The same guys ranking in Google showed up in ChatGPT too.
Good SEO = ranking everywhere. Google. AI. ChatGPT. All of it.
I just dropped a full live walkthrough video showing this entire process โ the research, the math, the suburb page strategy, all of it.
Drop a ๐ in the comments if you're still sleeping on rank & rent in 2026.