3d โข General & Wins
What micro problem are you helping solve? ๐
One of the biggest mistakes I see coaches make is creating content around huge, vague promises.
"I help you connect with God"
"I help you stop overthinking"
"I help you grow your business."
People don't buy big outcomes first.
They buy solutions to the problem they're feeling today.
Instead of trying to solve everything, ask yourself:
โจ What is the small frustration keeping them stuck right now?
Examples of client struggles (in different niches):
โข "I'm posting randomly, and it's not getting me leads."
โข "I spent money on groceries but I'm too tired to cook"
โข "I lay in bed overthinking my workday, and I don't fall asleep till 2 am"
โข "I keep attracting people who can't afford my offer."
โข "I don't feel excited to attend church anymore, but I feel guilty not going"
โข "I have 3 cups of coffee per day because I can't sleep at night"
When you speak directly to a micro problem, your audience feels seen.
When they feel seen, they begin to trust you.
When they trust you, they're much more likely to take the next step.
๐ Drop one micro problem your ideal client is struggling with right now.
Let's make your content more magnetic by getting specific.
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What micro problem are you helping solve? ๐
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