Most coaches stay broke because they think "being a good coach" is enough. In this video, I'll show you why SALES is the first step to coaching — and how to actually get clients without feeling pushy. I'm Ollie Chick, founder of Bath’s #1-rated gym, CaliUnity. I started broke and clueless — and built a fully booked gym through real, caring sales. Now I coach coaches to skip the mistakes I made. You’ll learn why traditional sales beliefs are wrong, how to transfer belief (not push people), and a simple sales framework you can use to land new clients this week.