Letâs talk content that converts: The 3E Method.If youâre tired of posting and hearing crickets, try this:
Educate â Teach your audience something helpful. Show them what they donât know they need.
Engage â Ask questions. Poll them. Start convos in the comments.
Empower â Remind them they can do this, and that your product or service is the solution.
Hereâs an example:
Instead of saying: âNew lip gloss available!â
Say: âHereâs why your lips stay dry even after applying gloss (+ how our formula fixes it). Comment âGLOSSâ and weâll DM you a discount.â
breaks down storytelling + selling like a boss.
Comment âCONTENT THAT CONVERTSâ if youâre switching your strategy this month.