After a break, most people come back with the same feeling: "I should probably work on growth… but I don’t know where to start."
So they do a bit of everything:
- tweak keywords
- change screenshots
- look at competitors
- read a few threads
And nothing really moves.
If you’re coming back today, here’s a simple reset that actually helps 👇
Pick one metric you want to improve this week.Not five. One.
Examples:
- Store page CVR
- Install to signup rate
- Day 1 retention
- Trial start rate
Then ask one honest question:"What is the weakest step before this metric?"
That’s where you focus 🎯
Growth after holidays isn’t about new ideas. It is about removing one obvious bottleneck.
If you want, reply with:
- the metric you’ll focus on this week
- what you think is blocking it right now
Happy to help you pressure-test it.