Mar '25 • 🎙️ Podcasts
Audrey Chia Webinar Replay!
In case you missed the amazing webinar from Audrey, you can now check it out here!
This was a fascinating Webinar with practical and actionable tips!
Summary:
Audrey Chia explores the transformative role of AI in copywriting and marketing. Audrey shares her journey of integrating AI into her consultancy, Close With Copy, and emphasizes the importance of combining human creativity with AI efficiency.
Through practical examples and case studies, they discuss how AI can streamline workflows, enhance emotional storytelling, and improve audience targeting.
The conversation highlights the significance of understanding customer pain points and leveraging AI tools to extract valuable insights, ultimately leading to more effective marketing strategies.
Timestamps:
00:00 Introduction to AI in Copywriting
02:53 The Human-AI Collaboration
05:48 Case Study: AI in Nonprofits
08:48 Crafting Emotional Narratives with AI
12:01 Performance Marketing and AI
15:06 Understanding Audience Insights
17:52 Leveraging AI for Content Creation
21:02 Extracting Customer Pain Points with AI
24:39 Leveraging AI for Ad Creation
30:08 Crafting Personalized Content with AI
36:15 Building a LinkedIn Content Strategy
42:05 Creating Custom GPTs for Sales
44:59 Empowering Others Through AI Workshops
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Audrey Chia Webinar Replay!
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