The numbers from the last 28 days just came in. Here's what four films built.
📺 YouTube — 127,331 views · +2,700 subscribers · $1,120
📱 YouTube Shorts — 50,446 views
📘 Facebook — 3,600,000 views · +10,575 followers · 96.2% cold audience📸 Instagram — 118,600 views · 99.1% cold audience
🎵 TikTok — 204,379 views · +448 followers
Combined: 4.1 million views. Four films. One system.
The number that matters most isn't the total. It's the cold audience percentage.
96.2% of Facebook views came from people who don't follow the page. 99.1% of Instagram reach came from non-followers. These aren't existing fans showing up. These are strangers finding the channel for the first time on platforms they use every day — and some of them are making their way to YouTube.
That's the funnel working.
One film. Cut into clips. Distributed across four platforms. Every platform feeds a different room. Every room eventually finds its way to the main channel.
15,166 subscribers on YouTube tonight. 122 when this started 12 months ago.
The system built that.
What platform are you leaving your content off of right now? 👇
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Rodney Thompson Outdoor Skills
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The numbers from the last 28 days just came in. Here's what four films built.
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