STR8 DABN ENTERTAINMENT & LIFE
Community Growth & Automation Framework
PURPOSE
Create a self-sustaining community that continues to grow, engage, and promote events even when the owner is busy with family, business, and personal projects.
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1. NEW MEMBER ONBOARDING SYSTEM
Goal:
Help every new member become active within their first 7 days.
Automated Welcome Message
"Welcome to STR8 DABN ENTERTAINMENT & LIFE! We're excited to have you join the community.
Please introduce yourself:
• Where are you from?
• What brings you to the community?
• What part of cannabis culture interests you most?
Check out:
✓ Upcoming Events
✓ Community Rules
✓ Weekly Challenges
✓ Vendor Opportunities
We look forward to connecting with you!"
New Member Checklist
□ Introduce yourself.
□ Comment on at least 3 posts.
□ Attend one live session or event.
□ Enter the monthly raffle.
□ Share one photo, review, or story.
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2. WEEKLY CONTENT STRUCTURE
Monday — Motivation Monday
- Community updates.
- Weekly announcements.
- Member goals check-in.
Tuesday — Terp Tuesday
- Product reviews.
- Strain discussions.
- Educational cannabis content.
Wednesday — Vendor Wednesday
- Feature vendors.
- Product spotlights.
- Business networking.
Thursday — Throwback Thursday
- Event photos.
- Community memories.
- Past event highlights.
Friday — Feature Friday
- Member spotlight.
- Interview community members.
- Showcase creators and businesses.
Saturday — Session Saturday
- Host live sessions.
- Games.
- DJ performances.
- Community hangouts.
Sunday — Self-Care Sunday
- Wellness discussion.
- Community reflection.
- Weekly recap.
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3. ENGAGEMENT SYSTEM
Daily Engagement Goals
Community members should:
✓ Like 5 posts.
✓ Comment on 3 posts.
✓ Create 1 post per week.
✓ Participate in discussions.
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Reward System
Community Points
Comment = 1 Point
Photo Post = 2 Points
Video Post = 3 Points
Event Attendance = 5 Points
Referral = 10 Points
Volunteer Support = 15 Points
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Monthly Rewards
1st Place:
Premium Herbalistics Basket
2nd Place:
Free Event Admission
3rd Place:
Community Merchandise
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4. EVENT SYSTEM
Monthly Schedule
Week 1:
Virtual Community Session
Week 2:
Educational Workshop
Week 3:
Vendor Showcase
Week 4:
Major Community Event
Examples:
- Saturday Night Chill Zone
- Greenout Sessions
- Concentrate Competitions
- Community Meetups
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5. LIVE STREAM SYSTEM
Frequency:
1 Live Stream Weekly
Recommended Length:
30–60 Minutes
Live Format:
1. Community Welcome (5 min)
2. Announcements (5 min)
3. Featured Topic (15 min)
4. Product or Vendor Spotlight (10 min)
5. Q&A (10 min)
6. Upcoming Events (5 min)
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6. LEADERSHIP TEAM
Assign trusted members:
Community Moderator
- Welcomes members.
- Monitors discussions.
Engagement Ambassador
- Encourages conversations.
- Starts daily discussions.
Event Coordinator
- Assists with event promotion.
Vendor Coordinator
- Works with vendors and sponsors.
Content Creator Team
- Produces photos, videos, and promotional content.
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7. MONTHLY REVIEW
At the end of each month, review:
□ New Members Joined
□ Active Members
□ Event Attendance
□ Top Contributors
□ Revenue Generated
□ Most Popular Content
□ Areas for Improvement
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SUCCESS FORMULA
WELCOME → ENGAGE → REWARD → RETAIN → GROW
Goal:
Build a community that remains active, valuable, and growing, even when leadership is occupied with other responsibilities.This framework gives you a repeatable system that can be used across your Skool community, social media platforms, and live events while reducing the amount of day-to-day management required.