A basic PDF lead magnet is great, but an interactive, quiz-based tool engages prospects and collects valuable data about their specific pain points.
Designing a simple 5-question diagnostic quiz allows you to automatically recommend the exact tools or services they need based on their answers.
- What are the top three questions you need to ask a prospect to diagnose their biggest business bottleneck?
- How will you customize your service recommendations based on their quiz results?
Action Item: Draft a 5-question "Business Bottleneck Diagnostic" quiz outline in a document.