17d (edited) • General discussion
What Sidehustling Is Not!
It’s not a pseudo business! It’s not something you do when you can’t find a real job, even though some do it for that reason! Here are the facts:
Approximately 27% to 38% of American adults have a side hustle, depending on the recent survey, with recent trends showing a decline to 27% in mid-2025 according to a Bankrate survey. Other recent reports from early 2025 indicate higher percentages, with LendingTree reporting 38% and BenefitsPRO noting nearly 40% of Americans relying on side hustles. Younger generations, particularly Gen Z, are more likely to engage in side hustles, but the specific prevalence varies by study.
Recent Data & Trends
- Bankrate Survey (July 2025): This survey found the lowest percentage since 2017, with only 27% of U.S. adults having a side hustle.
- LendingTree Survey (March 2025): Reported that 38% of Americans have a side hustle.
- BenefitsPRO (March 2025): Indicated nearly 40% of Americans rely on side hustles.
Generational Differences
- Gen Z (Ages 18-28): Consistently shows the highest rates of side hustling, with figures ranging from 34% to 57% in various reports.
- Millennials (Ages 29-44): Have a strong participation rate, with percentages ranging from 31% to 50%.
- Gen X (Ages 45-60): Show lower rates, typically around 22% to 23%.
- Boomers (Ages 61+): Have the lowest rates, around 22%.
Key Takeaways
- Side hustling is a diverse phenomenon, with participation rates fluctuating based on the survey and the economy's strength.
- Younger generations are more likely to have side hustles, although the reasons vary, from discretionary purchases to covering essential living expenses.
- The overall number of side hustlers is down from previous years, a trend linked to a stronger job market.
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What Sidehustling Is Not!
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