Letās talk about the biggest mistake reps make when handling objections:
š They tell instead of show.
If I walked up to you and told you:
āI had a trainer who helped me lose 50 lbs in 6 months,ā
you might believe me... 25% of the way.
But if I showed you:
A pic of me 50 lbs heavier
My trainerās bio and results
My daily calorie tracker and morning routine
That belief jumps to 45%, maybe 75%...
Because proof moves people more than words ever will.
š§ Here's the Real Game of Sales:
Get as close to 100% believability as possibleā¦
Then convert that belief into buy-in, right now ā not next week, not someday, but TODAY.
Because people donāt buy when theyāre curious.
They buy when theyāre convinced.
š« "Telling" Is a Weak Strategy
If all you're doing is telling people about your productā¦
You're relying on 20% of what they might actually retain.
But when you show them what life could look likeā¦
When you paint the vision and anchor it with proofā¦
You're tapping into the 70% of what the human brain remembers through sight and context.
Want them to see the transformation?
Show them the receipts.
š„ What You Can Use Today:
šø Your own results (screenshots, stats, visuals)
š¤ Your clientsā before/after stories
š§© Your system and structure
š Real metrics and process breakdowns
š¬ Live testimonials and call clips
This isnāt about manipulation.
Itās about making the truth undeniable.
šÆ Remember:
People have bullsh*t detectors.
They read tone.
They sense hesitation.
They spot a fake from a mile away.
So be real.
Be clear.
And show the way.
š¬ Drop a SHOW THE WAY in the comments if youāre done telling and ready to start selling like a pro.