How do you conduct market research?
I don't have enough appendages to count the amount of times that Ive *thought* I've done my due diligence in market research only to get started on development, need to look something up, and find a solution that does the exact thing I'm trying to accomplish / void I'm trying to fill.
This usually leaves me in an extremely disheartened slump that takes a while to get out of. So my question is this:
Is it worth subbing out the task of market research? Despite all I've learned from previous experiences, my research checklist never seems verbose enough to cover all of the angles that I don't consider. After all, I can't know what I don't know.
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4 comments
Drew Robertson
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How do you conduct market research?
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