This week I audited a real estate investor’s AI workflow that texts expired listing leads.
Found three problems:
1. A dead-end branch.
If a lead replied “none,” they were dropped and lost forever.
2. A timing gap.
Leads who texted after 5pm got no response until the next day.
3. No SMS consent verification.
That’s a TCPA violation. $500–$1,500 per text.
That’s one workflow. One audit. Three issues.
Lost leads. Delayed responses. Legal exposure.
Most people using AI right now think it’s working because messages are going out.
They have no visibility into what’s actually happening underneath.
We audit AI systems, show exactly where they break, what it’s costing, and how to fix it.