2d (edited) • Civic Dialogue
Awareness is Not Enough - Code Blue
Awareness Is Not Enough
Many organizations measure success through views, impressions, attendance, social engagement, and awareness campaigns.
Those metrics may indicate attention.
They do not necessarily indicate impact.
Consider Code Blue preparedness:
•Are shelter locations publicly available?
•Are facilities operational?
•Are transportation barriers addressed?
•Is information accessible and accurate?
•Is there accountability for performance?
Awareness may identify a problem.
The more difficult challenge is designing systems capable of producing different outcomes.
Discussion Question:
What issues in your community, organization, or industry receive significant awareness but relatively little systemic intervention? What would moving from awareness to implementation look like?
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Awareness is Not Enough - Code Blue
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