The Hook Trail Checkpoint. 🚩

What’s a hook you’ve used—or thought about using—for your business?

Think: an idea, phrase, angle, or even just a gut-level “this might get attention” thought.

A template I like to use is: I help <client identity name> with <what do you do for your dream client> without <pain points they avoid> so that <desired end result of client>.

Be as specific as possible to their undesired situation or pain point.

It doesn’t have to be perfect.

It doesn’t even have to be good.

This trail starts with sharing, not polishing.

Let the community chime in. You never know what might spark.

I’ll be here too, helping you sharpen what you’ve got.

Let’s see what you’re working with. 🔥

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