Ad account performance tanked after 5-day pause how do you recover it
Been dropshipping for about a month now running Facebook ads. Was getting solid results early on but I made the mistake of pausing my ads a few times — twice for 2-3 days and once for 5 days. After that last 5-day break, performance dropped hard. Only 3 sales in the last 7 days.
My setup: I've mostly been running single ad set CBOs at about $40/day. Now I'm running a $50/day sales CBO with one ad set, and I also launched a traffic campaign at $10/day alongside the purchase campaign hoping to "warm up" the ad account again after the big 5-day break.
How do you actually recover after a long pause like this? Any advice appreciated.
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Foivos Koulouris
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Ad account performance tanked after 5-day pause how do you recover it
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