Sep '24 (edited) • Marketing
Your 5 Marketing Prompts For The Week
If you want people to feel confident investing in your work, three things must be present: connection, trust, and credibility.
These five prompts are designed to build all three—naturally, without posturing or performance.
This isn’t about trying to sound like an “authority.” It’s about letting your experience, process, and lived wisdom speak for itself.
Let’s begin.
1. How my client went from ___ to ___
This is a simple before-and-after story.
Where was your client when they came to you? What were they believing then? What shifted as a result of your work together? What changed in real terms?
This kind of content helps your audience see the transformation clearly—point A to point B. It allows them to imagine themselves inside that result.
This isn’t self-promotion. It’s evidence.
When people can see what’s possible through your work, trust forms quietly.
2. How I went from ___ to ___
Now share your own transformation.
This is embodied leadership. Not theory. Not teaching. Lived experience.
What did you struggle with before? What did you learn the long way? What do you now hold with clarity that once felt confusing or impossible?
Your audience doesn’t need perfection. They need resonance.
People trust coaches who understand their experience because they’ve walked it.
3. Steal my ___ so you can ___
Share a framework, checklist, or process you actually use.
This could be a template. A decision-making lens.A repeatable method you return to again and again.
This shows your audience that you don’t just offer insight—you offer structure.
There’s a difference between saying “I can help you” and showing how you help people get results.
Show the work.
4. What most ___ won’t tell you about ___
This is where you name what feels misaligned, incomplete, or oversimplified in your industry.
Not to provoke. Not to tear anything down.
But to offer clarity.
Pattern disruption builds trust when it’s grounded in experience, not reaction.
Say the thing that helped you think differently—and explain why it matters.
5. ___ happened to me, and here’s what I learned
Your life contains more wisdom than you think.
Moments of failure.Moments of surprise.Moments where something didn’t go as planned.
Share what those moments taught you.
This is how lived wisdom becomes leadership.
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Melynda Smith
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Your 5 Marketing Prompts For The Week
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