What does it mean to Live Free?
Mavericks, let’s cut the bullshit.
Freedom isn’t just a slogan. It’s a fire in your soul.
You’re born with a spark. A hunger to love, to be loved.
But life buries it. Fear sneaks in, builds walls, locks your spirit away.
Living free? It’s smashing those walls. It’s choosing to live, love, and fight—ALL the way.
Fear’s a thief. A selfish bastard. It whispers lies: “Stay safe. You’re not enough.” Those lies feel real, carved from pain—rejection, betrayal, dreams that crashed and burned. But they’re not truth. They’re chains, keeping you small, caged, just surviving. Surviving isn’t living, Maverick.
To live free is to face fear head-on, to act despite it, to choose courage over comfort. It’s not about being fearless; it’s about refusing to let fear call the shots.
You know the walls I’m talking about. The ones you built to protect yourself. “I don’t need anyone.” “I can’t risk getting hurt.” Those walls come from pride, from thinking you’re better off alone. But pride’s a trap. It isolates you, starves your spirit.
True freedom takes humility—admitting you need connection, that you’re stronger with others. Mavericks don’t hide behind walls. We tear them down and build something better—communities, dreams, legacies.
Freedom means rejecting the world’s script. Society sells you a lie: follow the rules, chase the paycheck, fit in, and you’ll be happy. That’s not freedom; it’s a leash. You end up living for someone else’s approval, tethered to their expectations. Mavericks say no. We forge our own path, not because it’s easy, but because it’s real. Independence isn’t going solo—it’s refusing to let the world control your soul, your dreams, your fire.
Fear’s at the root of every chain. Greed? That’s fear of not having enough. Envy? Fear of being less.
Manipulation? Fear of losing control. Every time you act from fear, you tighten the noose. But love—love that’s patient, kind, not keeping score—breaks those chains. You don’t need to scheme when you’re free. You don’t hoard when you trust abundance. You don’t envy when you know your worth. Freedom is trusting yourself to let go and run toward what sets you ablaze.
So how do you live free?
Start by owning your fears. Name them. Call them out. Afraid of failing your business? Of losing love? Of being seen for who you are? Say it loud, drag it into the light. Fear thrives in the dark, but it shrinks when you expose it. Then take responsibility. Not just for your actions, but for your mindset. Freedom’s not a gift; it’s a fight. You earn it daily—choosing to show up, to risk, to get messy. You choose to love hard, even when it hurts, because that’s where life happens.
Let’s talk about what freedom builds. It’s not about tearing down others to feel big. Mavericks lift up. We create—businesses, families, communities—that leave the world better than we found it. That’s the inverted triangle of the Maverick way: strength through serving, not ruling. It’s leading with humility, with fire, with purpose. You take responsibility for your impact, for making things right, for leaving a mark that says, “I was here, and I lived MY way.”
Living free has a cost. Your comfort. Your excuses. Your ego. Pay it. It’s worth it. When you break those chains, you don’t just survive—you thrive. You live with passion, with love, with laughter that echoes. You build a life that’s yours, not the world’s counterfeit version. Freedom is waking up every day and fighting for your spirit. It’s smashing fear, choosing love, and owning your path.
Mavericks, this is our call. Step into the fire. Break the chains. Live free. Live Maverick. 👊🏻
Chad
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Chad Mcclain
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What does it mean to Live Free?
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