Aug 2 • General Chat
The Real Reason Your Cold Emails Aren’t Hitting—and How to Fix It
Let’s be real.
It’s not always your copy. It’s not just your offer. And no, buying a new domain isn’t going to magically save your deliverability.
The real reason your cold emails flop?➡️ You're not targeting the right people the right way.
I learned this the hard way.
I was sending “personalized” emails with great CTAs… to the wrong ICPs. Even with perfect copy, I was getting replies like:“ Not interested.” “We don’t do that here.” “Remove me.”
Then I dug deeper into:
- Who actually buys
- Which roles hold budget
- What triggers urgency
- How to layer intent + firmographic data
It changed everything.
✅ More opens✅ More replies✅ And actual buying conversations
If you’re in the same boat, don’t just tweak the subject line. Rethink your entire targeting strategy.
Curious—what’s your top targeting insight so far? What made the biggest difference in your reply rate?
Drop it below 👇 Let’s build smarter together.
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The Real Reason Your Cold Emails Aren’t Hitting—and How to Fix It
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