Cold Email + Video = 12% Onboarded (Here's What Suprised Me)

May 20 • Wins

Last week, I was scrolling through a Reddit Post and found a tool called Churpy.io an AI-powered personalization tool, so I gave it a whirl and sent 1,000 cold emails using it.

Here’s what happened:

📬 78% open rate

💬 52% replied

📅 26% booked a call

✅ 12% converted to customers

What really surprised me? Churpy doesn’t embed videos directly in emails. I asked why on a call, and it clicked. Their reasoning made total sense, especially coming from a team that lives and breathes cold outreach.

Are you using a similar tool? Could you tell me, and I'll give yours a whirl too?

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