Every act of leadership communication contains a signal.
Strong leaders attract three responses:
1. Resonance (“This is exactly right”)
2. Curiosity (“Tell me more”)
3. Resistance (“This feels off / promotional / arrogant”)
All three are data.
None require apology.
Interesting how calm presence is often mistaken for self-promotion.
Leadership doesn’t always announce itself.
Sometimes it simply refuses to perform.
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