Just had a breakthrough I wanted to share with the community.
I’ve been going through the Skool Ads Challenge and it finally clicked, this isn’t just about running one ad. It’s a framework. An educational template for HOW to think about and execute ads strategically.
The big realization: as long as the ad is solid, it will convert people into whatever you’re asking for. Simple, but powerful.
So here’s my new direction:
In addition to my Skool campaigns, I’m going to leverage ads with the Skool engine we’ve built:
Ad → Application (qualify leads) → Discovery Call (build rapport) → VSL (open the door) → Close (1:1 work)
My plan is to take my current ads and use them to prompt a new script that I’ll record and run as targeted campaigns—all designed to drive qualified leads into my high-ticket offer.
@DanHarrison and community—am I on the right track here? Would love your thoughts.
🤙