Nobody’s scrolling thinking, Wow, I hope I find a certified, award winning, industry leader today 😵💫🙄
Its 2025!
They’re thinking: Who gets me? Who talks like me? Who’s been where I’m at?
That’s why relatability beats perfection.
- People want to see themselves in you.
- They don’t buy because you’re perfect, they buy because you survived the same chaos they’re in.
- When you position yourself as the resource and take them on the journey with you → you stop being a random account and start being the plug.
💡 Example:
- Weight loss coach who brags about being a bikini model? Meh.
- Weight loss coach who says, Yeah, I used to cry in the Target fitting room too → SOLD!
People don’t want experts.
They want guides.
⚡ Quick Action Tip:
Next time you post, share a piece of your story that your audience can see themselves in.
Even if you’re only 2 steps ahead of them, that’s enough.
That’s what makes you relatable.
It’s built to help you turn your posts into profit in 7 days.