I’ve reinvented my entire identity 4 times in 3 years.

And I used to see that as a failure.

Now I see it as proof I never stayed stuck.

→ From wannabe gym influencer

→ To construction management

→ To the clothing brand founder

→ To build DFY LinkedIn systems for B2B founders

Every pivot felt like leaving a piece of me behind.

But looking back?

Those shifts gave me everything I needed to build what I have now:

→ Collaborating with some of the dopest creators in the space

→ Helping founders build systems that actually grow their business

→ Waking up knowing every day is the same (yes, even Mondays)

You’re not lost.

You’re upgrading.

Each version of you built this one.

Each pivot was data. Direction. Depth.

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