2d (edited) • Private Newsletter
War on Words - Common 2026 Phrases That Kill Influence
For most people, word choice becomes a self-imposed prison for their influence and their progress.
What’s interesting is that lot of these phrases are being sold as good branding, marketing, and storytelling techniques.
Self-imposed is the key word.
..The good news is our influence doesn’t have to be as fragile as we often make it.
This editing framework will make writing influential pieces (ones that actually change something) a lot easier.
Part 1 of the War on Words series is about common phrases in 2026 that kill influence.
You’ll see how common phrases invite skepticism;
How personal story telling can push people away;
And how famous advice attracts the exact audience you don’t want.
Then I’ll show it in practice with a side-by-side edit. Same piece of content with different words - and a very different effect.
Imagine where your life would be if you had been just 30% more convincing in the conversations that mattered.
That’s what we’re getting into this week.
Jeweliet
PS - I'm particularly excited about this series. I'm relaunching my YouTube channel with these lessons so you can listen and not just read. Would be grateful if you checked it out!
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War on Words - Common 2026 Phrases That Kill Influence
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