Advanced Tactic:
Start your tax season in October — by pre-tagging and prepping clients inside GHL so reminders, forms, and follow-ups are automatic by January.
Mini-SOP:
Filter clients by service type (Tax Only, Bookkeeping + Tax, etc.).
Tag them in GHL with “Tax Season 2025.”
Create a workflow trigger: “When tag added → send prep checklist email.”
Add conditional logic: If client hasn’t opened email in 3 days → send SMS reminder.
Track submission rate to spot who needs manual follow-up.
Template Snippet:
Trigger: Tag Added → “Tax Season 2025”
Action 1: Send Email – “2025 Prep Checklist”
Action 2 (Wait 3 days): If unopened → Send SMS
Message: “Hey [Client Name], just checking you saw your prep checklist. Can you confirm receipt?”
KPI to Track:
📊 Prep Completion Rate — % of clients who submit all docs before Jan 31.
Goal: 80% or higher = smooth February.
Next Action ✅:
Run your “Tax Season 2025” GHL Tag Audit today — tag all active tax clients and load their prep workflow.