Hey everyone! I’m a painter and I’m about to launch around 9 different creatives using the PDA framework. I’m planning to run them under one campaign and one ad set.
In the past, though, I’ve noticed that Facebook tends to push almost all the spend into just one ad, even when I’m testing multiple variations.
My question is: If this happens again, what’s the best way to handle it?how do you approach creative testing when Facebook spends heavily on one ad and doesn’t give the others a fair chance?