Starting from zero on Google reviews is one of the most common challenges I see in this community, especially for businesses that are just getting their online presence set up.
The good news is your first 10 reviews are the most impactful ones you'll ever get. Going from 0 to 10 moves the needle more than going from 100 to 110. Here's how to get there.
Start with people who already know you Your first reviews don't have to come from new customers. Think about everyone who has already experienced your work. Past customers, neighbors, friends who have seen your work firsthand, anyone who can speak honestly about what you do.
Send them a personal message. Not a mass text, a personal one. Something like: "Hey, I'm working on building my online presence and your opinion means a lot to me. Would you be willing to leave me a quick Google review? It would really help." Then send the direct link.
Make it dead simple Most people want to help but won't go out of their way to find you on Google. Remove every obstacle. Get your Google review link, you can find it in your GBP dashboard under "Get more reviews," and send it directly. One tap and they're on the review page.
Ask right after the job For every new customer going forward, ask in person right after you finish. The moment they see the result and they're happy is your window. "If you have 60 seconds, a Google review would mean the world to us. I can text you the link right now."
What to say when you have zero reviews Some customers feel uncomfortable being the first. Acknowledge it. "We're just getting started on Google and trying to build our reputation online. Your review would genuinely make a difference for us." People love being the one who helped a small business get started.
The only rule Never offer incentives for reviews. Google's guidelines prohibit it and it can get your profile penalized. Just ask honestly and make it easy.
Your first 5 reviews will feel like the hardest thing in the world. By the time you have 10, asking for reviews will feel completely natural.
Who in your network could you ask for a review today? Drop it below, sometimes just saying it out loud makes it happen. 👇