Question for business owners from someone working in marketing
I was trying to figure out how to ask this question and realized this group probably has the exact perspective I need.
When you first started delegating marketing, what helped you build trust in the person handling it?
I sometimes work with businesses where approvals still need to go through the owner for almost everything, even when the strategy, voice, and expectations are already established.
From your side as an owner, what helped you get comfortable stepping back a bit?
Was it consistency, reporting, communication, results, fewer mistakes over time, or something else?
I appreciate any feedback!
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Nicole McDonald
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Question for business owners from someone working in marketing
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