What you missed.. · Hero Academy

Nicole Perpillant

Mar 28 • Expert Channel

What you missed..

🚨 Are you actually building a business, or are you just making posts and hoping for the best? 🚨

🔥 Key Takeaways from This Week’s Ask Me Anything Office Hours

1️⃣ Your content isn’t too much—it’s just not clear enough.

If your audience doesn’t understand what you do or why they need you, they’ll scroll past. Every post needs to have ONE goal: get them to take an action.
Action step: Strip down your CTA. No fluff. “Click here to sign up,” “Comment YES for details,” or “DM me for the link.”

2️⃣ You’re DMing people, but they’re ignoring you?

If your messages end with a period instead of a question mark, you’re doing it wrong.
Instead of “Let me know if you’re interested,” try “Would you be open to learning more?” (See how that makes them have to respond?)

3️⃣ Selling is just reminding.

People aren’t ignoring you because they don’t want what you have. They’re busy.
Follow up seven times before you assume they’re not interested. And don’t ask them for multiple things at once. Focus on ONE step at a time.

4️⃣ Your content needs a balance of:

The Expert: Educate and showcase your authority.
The Real Person: Build trust by sharing your actual journey.
The Call to Action: Always lead people somewhere—webinar, waitlist, consult, SOMETHING.

5️⃣ Stop waiting to be ‘ready’ before you launch.

If your product/service/offer isn’t 100% “perfect” yet, LAUNCH ANYWAY. Adjust as you go. The perfect moment doesn’t exist. The sale happens when you’re in motion.

6️⃣ I promised Corey some examples of 5 second reel/tiktoks that convert. I've sent them to him already. Do you want them too? Comment below and I'll send them over!!

So back to that first question—are you actually building your business, or just posting and hoping?

Let me know in the comments: What’s the #1 shift you’re making after this week’s office hours? 👇🏽

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