Based on these views make this math add up per view ๐ tax business owners selling software w/ fb posts or flyers only โฆ.( itโs more way to market your business)
Only ..Posting in your stories. Dropping graphics in Facebook groups. Hitting up the same people on your organic page who already said no last year
Then you wonder why you only sold a few packages this season.
That's not a sales system. That's hoping. ๐๐พ
Let me show you what happens when you stop posting flyers and start running a funnel that brings you leads all day, every day.
Here's the sales funnel
Step 1: Run a Facebook ad to a short demo video showing the software filing a return and how much they keep per return.
Step 2: They opt in to see pricing.
Step 3: They either buy the basic package right on the page, or book a call for the full package.
Step 4: A appointment setters calls EVERY person who opts in within 3 minutes. That's called speed to lead.
Step 5 : retargeting ads & email and text follow up system for people who didnโt sign up ..they see your ads until they buy lol or down-sell into something else ..
Now here's the money math ๐๐พ
๐ฐ Ad spend: $3,500
๐ฐ Cost per lead: $25 = 140 people who raised their hand
๐ฐ 3% buy right from the page = 4 sales
๐ฐ Setter books 25% of the rest = 35 calls
๐ฐ 70% show up = 24 calls
๐ฐ Closer signs 25% = 6 sales
10 software sales ร $997 = $9,970
Now take out your costs:
โ $3,500 ads
โ $600 to your closer
โ $1,750 to your setter
About $4,120 PROFIT on the front end. ๐ฅ
And that's not even the real money.
If each of those 10 buyers files 150 returns and you make $25 per return, that's $3,750 per buyer.
10 buyers = $37,500 on the back end.
Plus they renew next year.
So from ONE $3,500 ad budget, you're looking at over $40,000 in total value. ๐ฐ
Now compare that to flyers.
Flyers only work when YOU post. Flyers only reach people who already follow you. Flyers don't call anybody back in 5 minutes.
A funnel works while you're sleeping, while you're doing returns, while you're with your family. Leads coming in all day, every day, and a team calling every single one.
One is a hobby. The other is a business.
And timing matters. Software sells September through January, BEFORE the season opens. If you're not running ads now, the people you could've signed are buying from somebody else. โฐ
These numbers are examples, and your real results depend on your price, your offer, and your team. But the framework works.
Let me know when yall ready to learn new methods to scale what yall are doing ๐