Aug 19 • General discussion
How are you tracking GBP actions?
GMB’s are beginning to be a significant part of search ads. Honestly, I’m not entirely sure how things are tracked though. I was under the impression that if someone clicked our location asset, landed on our GBP, and went to our website, that destination would be our landing page - but it appears that I was wrong.
Are you adding UTM parameters or installing tracking on your clients actual website to report those conversions to Google?
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How are you tracking GBP actions?
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