Spent the last five years at Speero scaling experimentation programs for ecommerce brands. There I ran 500+ tests for 8-figure stores, ranging from content changes to pricing and replatforming initiatives.
This month I joined Intelligems to make sure practitioners like you have a real seat at the table here.
G.E.M. (The Growth Experiment Mindset) is the closest thing I've seen to how good experimentation actually works in practice. "How to think about testing, not just what buttons to click" is exactly the shift I've been trying to get brands to make for years and this community is the best way to get that message to more people.
Looking forward to hearing how you're driving ecomm growth through experimentation!