The craft came first. AI came later.
Built on 15 years of film, advertising, design, and VFX. Not 15 weeks of tutorials.
✅ Who it's for: Aspiring creatives, stuck creatives, and working pros switching lanes. People who want AI as a craft tool, not a shortcut. People who want to do it all — direct, build, finish — and earn a living solo. The way I do.
❌ Who it's not for: People looking for shortcuts. People who just want pre-made assets to reuse. If "give me the template" is the goal, you're in the wrong room.
🧩 What's inside: A growing body of real workflow breakdowns. Livestreams from client projects. Monthly Q&As. And the decisions between the prompts — the part most teachers skip. Assets and templates too, but as a side, not the main.
🚪 Three ways in: Community. Cohort with me live. Direct 1:1, capped.
Capped intake. Opened gradually. Run by me, not an admin — what I share doesn't delegate well. Once you're in, you get me.