Is Your Resume Just Gathering Dust? Why LinkedIn is Your Real Freelancer CV.
For freelancers, the traditional document is often only requested after a client is interested. Your discovery tool is your LinkedIn Profile.
If your profile isn't optimized, you're missing out on inbound leads.
Quick 5-Minute Optimization Checklist:
- The Title: Does it say "Freelancer" or does it describe the result you sell (e.g., "B2B SaaS Content Strategist | Drives 40% Organic Traffic")?
- The Summary: Does it clearly state your Niche and the Type of Client you serve?
- The Experience Section: Have you converted your past jobs into Case Studies that show scale and success, not just job descriptions?
- The Skills Section: Are your top 5 skills what clients actually search for (e.g., not 'Microsoft Word,' but 'GTM Strategy')?
Ready to clean up your digital resume? Send me a DM and tell me the niche you serve—I'll give you a quick tip for optimizing your title!