20d (edited) • ☕ Hang Out
What you wanted?
has shared so much good stuff so when he asked for more community engagment it seemed only fair to respond.
For my part, I don't know how many times I've rewritten my about page, and I'm about to re-record a new video to replace the one that's there.
It's a learning curve, and I suspect like most of us, we are taking it one step at a time.
We all know the basics: Pain > Problem > Solution > Support.
Pain - You identify that you understand the pain your customer is in,
Problem - You clarify the root of the problem
Solution - You tell them what your solution is
Support - You tell them how it has work for your clients, and then you explain how you can help make it work for them.
There are three principles that can help you get your message across even more effectively.
The first, be a guide, not a guru.
The second, keep it simple.
Care about your customers change for the better.
Please understand, I'm no expert here, I'm still refining how to best communicate my message. So if you're on that path yourself, I hope this helps.
Here are componants.
- Name who you serve? This can be implied by naming the problem...
- Identify the pain 'in' the problem?
- Empathise - "I know how this feels" shows care.
- 'Be' the authoritative solution - "Here's the plan in less than 3 steps."
- Explain the positive results "I know this works because these are the results."
- Explain the cost if not. "You know the cost of staying stuck where you are."
- Here's the offer... "You don't have to suffer the problem any longer."
(post yours in the comments below - and any updates you make to it)
Here's mine for reference:
If you feel stuck, as if your life doesn't feel like it is truly yours, we understand.
Whether it is responsibilities, pressures, or old patterns holding you back, we want to help.
Here is the solution we offer:
- The power of shared intent. Join fellow travellers who share the desire to live with meaning and purpose.
- Learn simple principles to clarify your values, purpose, and direction.
- Apply them consistently to reclaim your life - helped by the connections and support you find in the community.
The Wayfarers Guild offers clarity, and with it the meaning and skills to shape your life in ways that leave you feeling like it is truly your own, because we know the pain of the alternative. Staying stuck and repeating the cycles that keep you separated from those parts of yourself that matter most.
If this resonates, you can access The Life Compass 101 course today using our free seven-day trial.
Remember: It's your path, but you don't have to walk it alone.
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What you wanted?
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