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this lesson totally changed how I think about content.
literally took me from posting randomly to thinking like an creatorprenuer.
“you need to spend as much time creating your offers as you spend making your content.”
there’s almost no point building an audience if you don’t have a plan for conversion (no matter what that means for you).
and that’s where the whole Inbound Marketing Strategy I taught on Saturday comes in.
it is also why a lot of people spend time building their personal brands but wonder why it’s not translating into real-life goals.
you’re just creating all that traffic to drive them nowhere.
so quick question for you: do you have an offer (or bottom line) your content is targeting? or are you spending all your time creating content for fun?
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