Creative Exposure · Documentary Accelerator

Creative Exposure

Since we are all here chasing the Muse and creative flow: it turns out, just watching art makes you more creative. The study indeed found that "experiencing art leads to greater creativity because art inspires people."

https://www.sciencedirect.com/science/article/abs/pii/S0148296317304058

Why that matters for us, documentarians? Because when you're stuck with your idea or a logline, read some poems. Go to the museum and get lost in the masters' work. Listen to some complex music. Heck, just browse Pinterest inspiration boards, or get yourself some epic art books for your home office. It all leads to enhanced problem solving and different creativity.

👉🏼 "The studies reported here provide clear evidence that appreciating art induces inspiration, which in turn facilitates performance on creative tasks. We found support for our theory using several different measures of creativity—idea-generation tasks, RAT, and endorsement of creative personality traits. Moreover, the effect of art appreciation was robust across various contexts."

Do you use art to get unstuck in your creativity?

Yes, it works!

Never thought about it

I do it intuitively

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