I've started doing cold outreach looking for growth operating clients and Loom is a really popular way that gets thrown around everywhere but I've never seen people link to a landing page. You could host the same evergreen loom inside and connect it to calendly so you have a all in one client acquisition site (hopefully increasing ctr) plus a well built landing page looks a tad more trustworthy. I'm wondering if there is any unseen drawback to doing this and which beginner and budget friendly softwares I could use.