The weekly highlights and notes from the Tuesday Skool News Below are notes and screenshots from the live broadcast
>>> This week <<< Oops! I was 8 minutes late
- Koston stopped running ads and profit up 50% thanks to Growth Boost
- Efficient groups are getting dedicated campaigns
- Growth Boost is getting incredibly powerful - and we've only just begun
How do you make Growth Boost work for your Skool?
- PACKAGING 👀 Artwork, Description, About page copy images videos
- Clear what it is who it's for why to click what you get
- Explore Discovery Trending for good examples
- Link your Social Links on your Profile - important for audience and market, also for pulling content into creatives
- Link in Bio direct to Skool - not a linktree or list - direct to Skool
- Link in description on videos
- Send as much traffic as possible to your about page so algorithm knows who to market to
What does "Efficient" really mean??
- crystal clear who it's for (clear market niche)
- example: Fantasy Crochet
- Price: $5-$200 working very well ... $20-50-100 best range
- About page conversion above 1%... trial conversion 30% +
- When you drive more traffic your conversion rate will reduce, stop obsessing aboutit and send more traffic
- Retention rate above 80% (cohort metric on Dashboard for more detail)
- The gauge being in green gives you Efficiency in a glimpse
- There's a market for it, they like it, they want to stay
- NOTE