4d • General discussion
AI will completely rewrite how customers shop for clothes...
AI will completely rewrite how customers shop for clothes.
Right now, you pray your product page does enough.
A few photos.
A size guide.
Maybe a video.
And you hope she buys.
But the future won’t work like that.
AI body-mapping + VR try-ons will let customers “wear” your garments from their bedroom.
They’ll see the fit.
The drape.
The movement.
The vibe.
Before they even add to cart.
Brands relying on static photos will fall behind.
Brands embracing immersive try-ons will convert like crazy.
This won’t just boost sales - it will kill returns, increase trust, and let smaller brands compete with giants.
The fashion brands who adopt this early will win the next decade.
~ Justin
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AI will completely rewrite how customers shop for clothes...
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